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Start Your Business With The End In Mind

  • Topfloor
  • Business, Growth, Inspire
  • No Comments

Start Your Business with the End in Mind Blog by Jim Bernthal As you look at starting your business, you’re probably thinking about the work you will be doing every day. You’ll be thinking about how you will grow it and what kind of money it could be making for you. What you might not…

International Women’s Day: The Good… And The Bad

  • Stephanie Melnick
  • Inspire
  • No Comments

International Women’s Day: The Good… And The Bad   Almost every day marks the “day of” something remarkable, important, or just odd. March alone has lots of these red-letter days, including the 6th National Day of Unplugging (urging us to take a break from screens of all sizes), 14th National Pi Day (suggesting we honor…

LLC vs. Corporation: Using Business Entities to Protect Yourself When Creating a Business

  • Stephanie Melnick
  • Business Structure, Legal
  • No Comments

LLC vs. Corporation: Using Business Entities to Protect Yourself When Creating a Business Last month I suggested three must-dos for 2020. Whether you’ve started tackling all or none of them, they are on your radar. But you don’t know what you don’t know. So, to help steer you toward the next steps, let’s take a…

3 Must-dos to Ensure Your Business & Brand are Legally Protected in 2020!

  • Stephanie Melnick
  • Business, Business Structure, Legal
  • No Comments

3 Must-dos to Ensure Your Business & Brand are Legally Protected in 2020! I love reading the best of lists published at the end of every year. Feeling particularly nostalgic this year with another decade in the rear view, I read my fair share. Everyone has their own best of movies, books, and music lists….

Four Questions To Ask Before Starting A Nonprofit

  • Sarah
  • Business Structure, Nonprofit
  • No Comments

Four Questions To Ask Before Starting A Nonprofit What is a nonprofit organization? A nonprofit is a legal entity that provides some sort of public benefit. The organization’s primary purpose cannot be to make a profit that will be distributed to shareholders but to fulfill the mission of the organization. While there are many ways…

Hiring Your First Employee

  • Kimberly Kane
  • Business, Growth, Hiring, HR
  • No Comments

Hiring Your First Employee There are a handful of days in each of our lives that we won’t forget. For a solopreneur, the day you hire your first employee is likely one of them. When I founded Kane Communications Group in 2013, I wasn’t sure I wanted employees. I launched my firm to provide strategic…

How do you build a KPI Driven Financial Reporting System?

  • Lorry Rifkin
  • Accounting, Business, Finance
  • No Comments

How do you build a KPI Driven Financial Reporting System? You build it backwards. What this means is you design all your KPI metrics you need to drive profitable growth first, and then design all the details to support quick, and easy access to those KPI’s. This requires complexity up front for simplicity and clarity…

Why You Need A KPI Driven Financial Reporting System

  • Lorry Rifkin
  • Accounting, Business, Finance
  • No Comments

Why You Need A KPI (Key Performance Indicator) Driven Financial Reporting System One task for any startup is setting up an accounting system. You’ve done your projections, raised some capital and are ready to start recording transactions. You set up QuickBooks and off you go. That is a good start, but it will not help…

Developing Materials that Articulate Your Value to Decision Makers

  • Jeff Koser
  • Business, Marketing, Sales
  • No Comments

Developing Materials that Articulate Your Value to Decision Makers In this blog we will address how to solve one of your biggest sales challenges: developing materials that articulate your value to decision makers. Understanding the value of your solution To articulate your value to a prospect you first have to understand the value of your…

5 Ps of Sales

  • Melanie Varin
  • Business, Sales, Success
  • No Comments

5 Ps of Sales Back in the day, we were taught about the 4 Ps of Marketing: Product, Price, Placement (distribution) and Promotion (advertising). Since then I’ve seen it grow to 6 Ps which also include People (targeted segment) and Performance (financial and/or share). I’ve even read an article that includes another marketing P: Public…

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